Sure we’re all prone to give a freshly copped pair the once-over, but just how closely are you looking? Apparently not close enough, as Jordan Brand has crammed a little Easter egg into at least one release that flew over many a head. The recent Air Jordan IV in White/Cement has a hidden bit of text reading ‘TWENTYTWELVE’ tucked beneath the lacing near the netting of the tongue. Click through for the shots showing off the hidden message and be sure to check if your pairs bear this special mark. via Sneaker News